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Pricing in an inflationary downturn

Tieing in with the recent Incite ezine here is another view on pricing. In the current environment, costs are rising as price sensitivity increases. Six tactics from the McKinsey company that…

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37signals.com getting real

I have come across the company 37signals several times over the last few years, via recommendations from developers, clients and an article in Time magazine. They demonstrate a refreshing approach…